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Transformation Center At Talking Stick Resort Arena

Step into the future of the arena by visiting our new Transformation Center at Talking Stick Resort Arena. Experience the new amenities firsthand as you walk through the updated premium spaces, grab a seat at two of our new bar areas, and take in the atmosphere of the transformed arena through immersive and interactive technology stations. Virtual and in-person appointments available to book now for those interested in Suns PayPal SixthMan Season Ticket Memberships.

Location

Transformation Center at Talking Stick Resort Arena
230 Third Street
Phoenix, AZ 85004

Parking

Complimentary parking is available in the outdoor parking lot directly in front of the Transformation Center, located on the west side of 3rd Street, just north of Jackson Street.

Check-In

Once parked, please call the Transformation Center front desk at 602-379-7535. A front desk team member will inform your Suns representative you have arrived. Your representative will meet you inside the Transformation Center with a health and safety arrival packet before your appointment begins.

Health & Safety

The health and safety of Suns fans and employees is our number one priority. We are following CDC guidelines for sanitizing and disinfecting all common areas especially high-touch areas like door handles, restrooms, railings, furniture, the elevator, and computer hardware. Your health and safety arrival packet will include facial masks, hand sanitizer, and other personal protective equipment.

To further ensure your safety, we will be cleaning the Transformation Center between each appointment and managing the number of guests and employees in the Transformation Center at any one time to maintain safe social distancing. All employees and guests are required to wear a facial mask throughout their appointment in the Transformation Center. You are welcome to bring your own facial mask if you prefer.

SUNS TEAM MEMBER SAFETY
We have trained our Suns team members about environmental cleaning and sanitization, hand hygiene, social distancing, and respiratory etiquette. We are also asking employees to stay home if they do not feel well or if there is a chance they have been exposed to COVID-19, in which case we are directing them to self-quarantine for 14 days.

Book Your Tour

PHX Reimagined

Like an oasis in the middle of an urban desert, this building became the focal point for sports and entertainment at the heart of Phoenix. It gave life to a downtown community and gave it purpose.

Over the past 28 years, the city has blossomed from our corner on 1st and Jefferson in practically every direction. It’s time for a REVIVAL, to raise the bar from what we have come to expect of a sports and entertainment arena and give Phoenicians and our guests from around the world, a premium experience destination.

Explore The Transformation

Casino Arizona Pavilion

State-of-the Art LED screens

More than 7,000 square feet of living room quality video screens.

Modern Bar

The biggest sports bar in Arizona greets you at the main entrance.

Easy Access

Open area for better crowd flow with a view straight into the bowl.

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Arena Bowl

New Scoreboard

3,100 square feet of LED video display space, which is six-times bigger than the previous video board.

Additional LEDs

Two new LED ribbon boards stretching more than 1,700 feet in total.

Improved Seating

More than 17,000 brand new cushioned seats.

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Corner Bar

Open Layout

An open layout to create a shared experience.

Birds-eye View

Excellent views into the entire bowl.

Modern Bar

Ample bar area with specialized cocktails, beer and wine.

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Courtside Club

Exclusive Access

Two new club areas on the East & West sides of the arena exclusive to select lower-level seat holders.

Private Entrance

Two VIP private entrances at court level.

All-Inclusive

Upscale environment with a full buffet, beer and wine included each game.

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North Lounge

Old West

True to our Southwest culture, the North Lounge will feature a rustic, country western theme.

Live Music

Set up to host musicians and small acts from night to night.

Vintage

This new club area will be available for all fans to enjoy.

Learn More

North Lounge Hospitality

North End Tables

At the edge of the North Lounge, experience a living room setting in an open environment.

North Lounge Seating

Watch the game in leather cushioned seats six rows directly below the North Lounge.

Premium Amenities

Both seating options will allow you to enjoy in-seat beverage service, complete with complimentary house beer & wine, and access to the North Lounge food offerings throughout the game.

Learn More

VVIP Club

Courtside View

Only the best seats in the house have access this two-story luxury club.

Most Premium

Gourmet dining & top-shelf beverages included.

VIP Treatment

Valet parking, exclusive private entrance and members-only events throughout the year.

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Suites

Spacious Luxury

Enjoy plenty of space to entertain with a high-end touch.

Shared Experience

Entertain privately with sliding doors or celebrate with others in members-only bar areas just outside your suite.

All-Inclusive

Indulge in food, beer & wine to your heart's content.

Learn More

Floor Suites

Up Close

Some of the closest seats to the action, these three private suites flank the Suns player tunnel.

Premium Experience

Personal host to serve you complimentary fine-dining and beverages.

Private

A unique and private experience for you and your guests.

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Floor Suites
Arena Bowl

Clubs & Suites

Courtside Club

Exclusive Access

Two new club areas on the East & West sides of the arena exclusive to select lower-level seat holders.

Private Entrance

Two VIP private entrances at court level.

All-Inclusive

Upscale environment with a full buffet, beer and wine included each game.

Learn More

VVIP Club

Courtside View

Only the best seats in the house have access this two-story luxury club.

Most Premium

Gourmet dining & top-shelf beverages included.

VIP Treatment

Valet parking, exclusive private entrance and members-only events throughout the year.

Learn More

Suites

Spacious Luxury

Enjoy plenty of space to entertain with a high-end touch.

Shared Experience

Entertain privately with sliding doors or celebrate with others in members-only bar areas just outside your suite.

All-Inclusive

Indulge in food, beer & wine to your heart's content.

Learn More

1st Bank Terrace

Expanded Footprint

All new outdoor terrace exclusive for Theatre Box holders.

Private Experience

Enjoy the company of your guests in a private 2-by-2 seat box, perfect for smaller groups.

Reserved Seating

Enjoy the action from your seats or from one of your reserved terrace tables.

Learn More

Floor Suites

Up Close

Some of the closest seats to the action, these three private suites flank the Suns player tunnel.

Premium Experience

Personal host to serve you complimentary fine-dining and beverages.

Private

A unique and private experience for you and your guests.

Learn More
Floor Suites
VVIP Club

Seating Options

Lower Level Seating

Up-Close Action

Cheer on your Suns from the best seats in the arena.

Club Options

Enjoy premium experiences in one of five lower-level clubs.

Easy Access

Head right from the doors down to your seats.

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200-Level Seating

Flexible

Multiple price levels for the most flexibility.

Affordable

Cheer on your Suns within your budget.

Family-Friendly Food Court

All new expanded food court area perfect for all ages.

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Dos Equis Beer Garden

Best Views

Sideline seating with some of the best views in the Valley.

Outdoor Patio

Enjoy the Arizona weather with access all game to the outdoor patio.

Food & Drinks Included

Complimentary Dos Equis Beer and Cold Beers & Cheeseburgers food.

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North Lounge

Old West

True to our Southwest culture, the North Lounge will feature a rustic, country western theme.

Live Music

Set up to host musicians and small acts from night to night.

Vintage

This new club area will be available for all fans to enjoy.

Learn More

North Lounge Hospitality

North End Tables

At the edge of the North Lounge, experience a living room setting in an open environment.

North Lounge Seating

Watch the game in leather cushioned seats six rows directly below the North Lounge.

Premium Amenities

Both seating options will allow you to enjoy in-seat beverage service, complete with complimentary house beer & wine, and access to the North Lounge food offerings throughout the game.

Learn More
North Lounge Hospitality
200-Level Seating

Transformation Thursdays

Join the Transformation

201 E. Jefferson Street, Phoenix, AZ 85004
602.379.SUNS

Join now to be among the first to experience the future of the Suns and downtown Phoenix. Fill out the form below for more details.

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Casino Arizona Pavilion

Fans and show-goers will be greeted with an incredible new view the moment they walk into the Casino Arizona Pavilion. The pavilion will be opened up so that visitors can see through straight into the bowl. It will feature a massive centerpiece bar that, as owner Robert Sarver referenced, will make the pavilion the “best sports bar in Phoenix.”

The FOX Sports Arizona broadcast desk will move into the pavilion to capture the energy of the pre-game and post-game crowds.

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Arena Bowl

The 3,550 square foot center-hung scoreboard in the new arena bowl will be six-times bigger than the current 576 square feet of video boards. The resolution of the main scoreboard screen will improve by 600 percent so that every play and replay will be crystal clear. Additionally, two new LED ribbon boards stretching more than 1,700 feet in total and will ring the lower & upper bowls and replace the singular one that currently exists.

More than 17,000 cushioned seats will replace the current seating throughout the arena. That's more than five miles or 287 basketball courts when sitting side-by-side.

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Corner Bar

Two new corner bars inside the seating bowl at the main concourse floor will offer fans a unique social experience while taking in a game or event.

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North Lounge

Whether entertaining clients, enjoying a night on the town, or cheering on the Suns as they take on the NBA's best, the North Lounge offers amenities to make every game experience a memorable one. True to Arizona's Southwest culture, this space will have a rustic feel with wooden barrels extended from the walls. It will be set up to host musicians and small acts from night to night and will be open for all fans to enjoy.

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North Lounge Hospitality

The North End Tables are a unique seating experience. Members will get to enjoy the best of both worlds: an intimate living room setting in a fun, open environment with a great view of the on-court action. In the six rows directly below the North Lounge, you can sit back & relax in leather sofa cushioned seats to cheer on the team. Both seating options will allow you to enjoy in-seat beverage service, complete with complimentary house beer & wine, and access to the North Lounge throughout the game.

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VVIP Club

Named after the inaugural Suns season, this two-story luxury club on the event level offers members an exclusive space with court-level access and one-of-a-kind amenities, including a full bar with premium beverages, gourmet buffet catered by Chef Michael Dei Maggi, and private valet parking.

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Suites

Inspired by the Waste Management Phoenix Open, new all-inclusive luxury suites will offer the unique flexibility of entertaining privately while celebrating the moment with others. A spacious layout with a social feel, you and your guests will enjoy a sophisticated but comfortable viewing experience with direct access to a member-only communal bar perfect for indulging in a high-end food & beverage experience.

Gallery Join Now

Courtside Club

If chic, sophisticated and exclusive is your vibe, two new Courtside Clubs on the east and west sides of the arena are designed just for you. Perfect for networking or entertaining friends and business partners alike, the new all-inclusive clubs will provide an upscale culinary and libation experience. Direct event-level access from the seating bowl will offer attendees the opportunity to cheer on the Suns from sideline seats while easily popping into the club for a quick break from the action.

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Floor Suites

Three all-new Floor Suites will feature the most exclusive sports & entertainment experience in the Valley. Positioned on the event level directly adjacent to where the Phoenix Suns players will enter the court, your interaction with the team will have you feeling part of the action! As a floor suite owner, your hospitality experience will include a personal host for each and every event, a private all-inclusive dining & beverage experience.

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1st Bank Terrace

An expanded footprint featuring a new outdoor space, the 1st Bank Terrace provides tremendous flexibility for smaller groups looking for the same premium experience. Located on the suite level’s south-end, you’ll enjoy direct sightlines for concerts, a private 2-by-2 box ideal for the passionate or conversational fan alike, a reserved table and access to a private outdoor patio with views of downtown Phoenix.

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Lower Level Seating

Rock the house and cheer on your Suns from the best seats in the arena. Lower Level seating includes multiple club options to further enhance the game night experience.

Gallery Member Benefits

200-Level Seating

Get loud & proud with your fellow Suns fans at every home game. Upper Level seating features multiple price levels and affordable opportunities to enjoy the games with all your friends and family. Starting with the 2021-22 season, the upper concourse will be expanded to include a family-friendly food court.

Member Benefits Join Now

Paypal Member Benefits

Icon Legend All-star Starter
10 Arena Concert tickets
Access to one-time Top Golf bay booking
Team Autographed Item
Basketball Kids Clinic Event
Access to Suns High Five Fan Tunnel on select game nights
Four complimentary tickets to one Northern Arizona Suns, Phoenix Mercury or Arizona Rattlers game
Suns Memories Program for seat upgrades and experiences
Game Exchange Program (Full Member Only)
Your Name on the Suns court
Discounts on group outings and suites for Suns, Mercury, Rattlers & Concerts
Lyft Rideshare Credit or Discount
20% off at the team shop
Free Light Rail on game nights
Pre-sale opportunities for arena concerts
Access to large member events (State of the Suns, Fantasy Camp & Mid-season social)
Early Entry access 30 minutes before general doors on game nights

Dos Equis Beer Garden

Enjoy some of the best views in the Valley with sideline seating, plus exclusive access to our Dos Equis Beer Garden – the ultimate Arizona outdoor patio featuring complimentary Dos Equis beer, Cold Beers & Cheeseburgers food, soda and water.

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Experience TSRA

About Chef Michael Dei Maggi

Hailing from Rochester, New York, Chef Michael Dei Maggi has shaped a worldly culinary voice, traveling the globe throughout his 20-year career. Since graduating from Le Cordon Bleu in Paris, he’s contributed to the culinary scene in New York, California, Texas, and Arizona.

His latest chapter involves being an integral part of the Project 201 transformation of Talking Stick Resort Arena, where Chef Michael is leading the elevation of the arena’s entire food and guest experience as Levy’s Executive Chef. His detailed, yet classic culinary approach will elevate the experience in the new courtside clubs, private suites, and across concourse concessions. Guests can expect to be wowed with rotating menus influenced by fresh seasonal ingredients, and imaginative dining experiences that complement the fast-paced action on the court.

Assisting Chef Michael will be the addition of a brand new two-story commissary and main culinary kitchen that will be completed this summer. Throughout an NBA season, this kitchen will take-in and process 84,000 pounds of locally sourced produce provided by local and specialty purveyors, and 110,000 pounds farm-raised and premium proteins. Special care of these ingredients are provided in multiple temperature controlled rooms and refrigerators large enough to drive a car into. The commissary will also harness a CO2-farm to help push the 3,500 kegs of local craft and premium beer served annually to almost any location in the arena. A popcorn facility will be able to produce the 16,000 pounds of fresh popcorn at 355 degrees so quickly you will find nothing fresher anywhere. Once brought into the facility, battery operated carts move these precious ingredients to where the chef’s need them on the second level’s nearly 7,000 square foot state-of-the-art kitchen.

Getting to Talking Stick Resort Arena

Driving Directions

From North Phoenix/Scottsdale

Take State Route 51 (Piestewa Peak Parkway) south to Interstate-10 East interchange. Exit I-10 at (100 feet ) Washington/Jefferson Street. Turn right (west) on Washington Street to 3rd Street. Turn left (south) on 3rd Street to Talking Stick Resort Arena.

From East Phoenix

Take Loop 202 (Red Mountain Freeway) west which will merge with Interstate-10 west. Take I-10 West to 7th Street exit. Turn left (south) on 7th Street to Washington Street. Turn right (west) on Washington Street to 3rd Street. Turn left (south) on 3rd Street to Talking Stick Resort Arena.

From West/Southwest Phoenix

Take Interstate 10 east to 7th Avenue exit. Turn right (south) on 7th Avenue to Jefferson Street. Turn left (east) on Jefferson Street to 1st Street. Talking Stick Resort Arena is on the corner of Jefferson Street and 1st Street.

From Northwest Phoenix/Glendale

Take Interstate 17 south to Jefferson Street. Turn left (east) on Jefferson Street to First Street. Talking Stick Resort Arena is on the corner of Jefferson Street and 1st Street.

From East Valley/Tempe

Take Interstate 10 west to Washington/Jefferson Street. Turn left (west) on Washington Street to 3rd Street. Turn left (south) on 3rd Street to Talking Stick Resort Arena.

Parking

There are several parking garages and lots within walking distance of Talking Stick Resort Arena. The venue’s attached five-story, 700-space parking structure provides the most convenient parking available to our suite holders, premium-seat owners, as well as limited space available to the general public. The parking structure is open daily 6 am to 6 pm, Monday through Friday, in addition to being open for all events held at the Talking Stick Resort Arena.

In addition to the Talking Stick Resort Arena Garage, the Jefferson Street Garage is conveniently located next door, at 3rd Street & Jefferson. The garage is a six story, 1,450-space parking structure and is available for parking for all events at the Talking Stick Resort Arena. Click here for pre-paid parking. Please call the Talking Stick Resort Arena Parking Office at 602-379-2003 for specific event parking prices and information.

Public Transportation

In partnership with Valley Metro light rail, Talking Stick Resort Arena and the Phoenix Suns have established the "Rail Ride Event" program, which allows guests who purchase a ticket to an event at Talking Stick Resort Arena to ride Valley Metro light rail at no additional cost, on the day of the event.

Through Rail Ride Event, Valley Metro will recognize Talking Stick Resort Arena event tickets as valid light rail fare on the day of the event for four hours prior to the start of the event, through the end of the transit day.

In addition to Phoenix Suns and Phoenix Mercury games, Talking Stick Resort Arena hosts nearly 200 events each year, including concerts and family shows, with the venue's longstanding partners Live Nation and Feld Entertainment. Tickets for every event at Talking Stick Resort Arena, which attracts over two million visitors annually, will be valid for the Rail Ride Event program.

Two important things to know:

- You are required to keep your event ticket on your person when riding light rail and must show your event ticket to a fare inspector upon request. Failure to show a valid event ticket can result in fines ranging from $50 to $500 dollars.

- Talking Stick Resort Arena event tickets are good for light rail only; they are not valid as bus fare.

No traffic, no parking hassles, no reason not to have a great time! Visit www.valleymetro.org for schedules and maps.

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